How Your Office Decor Affects Your Company Brand - CareerAlley

How Your Office Decor Affects Your Company Brand - CareerAlley We may receive compensation when you click on links to products from our partners. If your company gets any client, potential client, or potential candidate traffic at all, its imperative your office conveys the message you want it to. Imagine a potential client comes into your office and sees an unkempt setting. Do you think they are going to plunk down a bunch of money with your company? Absolutely not. Heres how your office decor affects your company brand, and what you can do about it. The First Impression Is Everything Youve already landed the job of your dreams. Now, however, you need to make sure your company succeeds. Just as with people, your office has the ability to give first impressions and, if thats a negative one, youre already in need of a leg up in portraying a positive company brand. If you have a front desk with a receptionist, make sure he or she always keeps the area neat. Have your companys logo clearly presented, and keep any dcor sleek and minimal. Grab designer modern decor from a site like www.touchofmodern.com to avoid clutter and create a sense of refinement on first glance. Serving beverages in the waiting area is a super nice touch. Consider a cooler with sodas and water. Snacks also go a long way to make an impression. By the time they walk into their meeting or interview, your candidates will already be sold on your company, and we really mean that. Totally Technology A lot of the hot careers right now are in technology, so you dont want potential candidates and/or clients to walk around your office and see you using old computers, printers, etc. We know these things are expensive but trust us when we tell you that investing in these the latest technology will pay off tenfold in reflecting a positive company brand. Reflect Your Personality Make sure your furniture reflects your company persona. Big, fluffy papasan chairs in the waiting area tell people you have a laid-back culture, while sleek, white furniture might convey a more modern personality. Make sure the artwork on the walls matches this as well. Consider mixing in some accolades from your company, such as any awards youve received or a digital sign that reflects your companys recent profits. Of course, you only want to do this if youve been doing well as of late! Sometimes things like pool tables and office ping-pong tables might seem a little clich but, hey, if employees use these items when theyre feeling stressed or overworked, the more power to you. They certainly tell those who enter the office that you dont take yourselves too seriously. Consider making the ping pong table tournament into a fun inter-office competition with PingPongNinja.com. Home Sweet Office People who work full time in the office setting spend a good amount of their lives at work, so you want this place to feel as homey as possible while still promoting productivity. Consider investing in a high-quality music system for the office to keep up morale. Of course, everyone has different abilities to focus with distractions, so check in with employees on music and sound level, etc. Many employees dont want to take the time to go out to eat every day, as they dont want to spend the money or the time away from their work. Because of this, you should try and make the kitchen as nice as possible. Make sure this area is always clean, even if that means you need to make a schedule to have employees pitch in to keep it neat. This will also reflect a company brand that is all about cooperation, which is never a bad thing. If you have the budget, consider bringing lunch in for your employees once a week, as this will go a long way to show your appreciation. If not, though, a monthly potluck is still a fun way to break up the workday. Either way, a bowl of fresh fruit and granola bars is an inexpensive way to show you care and to help with concentration. Office decor can really help you portray a positive company brand. Follow these tips and youll be on your way to success. We are always eager to hear from our readers. Please feel free to contact us if you have any questions or suggestions regarding CareerAlley content. Good luck in your search,Joey Google+